Partner: Intelepeer

The economic and technological factors driving the business implementation of the Voice over Internet Protocol (VoIP) have dramatically changed in the past decade. Businesses considering the switch to VoIP service or the implementation of UC solutions thus face a highly complex and rapidly changing market in years ahead. Below are some of the key trends we’re seeing in the industry today.

Hosted PBX Domination

According to a Software Advice article, the search term “hosted PBX” has been gaining ranks due to its increasing popularity among small businesses. Hosted, unlike on-premise, has arguably a lot more economic benefits, both in terms of the feature set and the total cost of ownership. Although the term “hosted PBX” peaked back in 2006, it shows a rather steady level of interest among search queries, whereas “IP PBX” shows a gradual descent in interest. At this rate, it is safe to say that hosted PBXs will continue to dominate over IP PBXs in the next few years.

BYOD Movement has Become Integral

Software Advice also took a look at the features that UC provides (desktop sharing, unified messaging, video conferencing and more) within Google Trends, and although “desktop sharing” was once a hot term, it has gradually fallen close to “videoconferencing.” “Presence”, on the other hand, has slowly and steadily gained interest, which makes sense with more and more workers on-the-go. Much of this could be due to the rise of the BYOD movement.

WebRTC and UC

According to Google Trends, “WebRTC” has gained lot of momentum and popularity since June 2011. Although adoption is quite slow at the moment, industry experts say that because of its powerful simplicity, its popularity has yet to crest. It is likely we’ll see more of an adoption of WebRTC within the customer support industry, which will be driven by the click-to-call links/support offered to customers for real-time audio/video conversations.

VoIP Security Shyness

The issue of VoIP security continues to be a hot topic in the industry due to several high-profile incidents of data breaches. One of the emerging security tools for the VoIP industry is Secure Real-Time Transport Protocol (SRTP), which allows encrypted transmission of voice streams; however, this technology still has not seen widespread adoption. Meanwhile, another protocol called Transport-Layer Security (TLS), used to encrypt SIP messages that control sessions, has steadily more popularity than SRTP, according to Google Trends.

It’s All About the SIP

The SIP Trunking market has grown steadily at a rate of 50 percent annually, and anywhere from 30 to 40 percent of enterprises are in some form of SIP migration. While these numbers do represent impressive growth, we will likely see an even more dramatic spike in adoption as enterprises continue to realize its significant advantages over traditional PSTN, including cost savings and scalability, which are in great demand from small and big enterprises.

IntelePeer solutions make it easy for customers to rapidly and cost-effectively transition from legacy telecommunications networks to next-gen IP-based communications. Customers can thus get more from their communications with little or no additional capital expenditures and improve the financial return on their communications equipment and services investment.

For more information, download the SIP Trunking Data Sheet